Vitra.app
Window Efficiency Scanner
2025 - ongoing
Role
Co-founder
Work in Progress
Developed prototype
Intro
Developing a smartphone app that analyses window efficiency through photo capture. Addresses the UK's insulation crisis where 34% of heat loss occurs through inefficient windows and over 10 million homes still use single glazing. Currently prototyping with different APIs and exploring LLM integration.
Process
Conducted market research identifying industry pain points: high upfront costs, fragmented suppliers, complex regulations, and low public awareness. Defined four key user personas including landlords, eco-conscious homeowners, property developers, and energy assessors. Each persona represents different revenue potential and engagement levels.
Goal
To create accessible technology that transforms smartphones into window assessment tools. Bridge the gap between homeowners and retrofit solutions by providing instant analysis, personalised recommendations, and connections to vetted contractors. Target the £15B UK home improvement market requiring 80 million glazing unit replacements.
Result
Prototype demonstrates technical feasibility using computer vision for window type identification. Market validation confirms strong demand from target personas, particularly bulk-scanning opportunities for property portfolios. Development continues toward MVP with refined algorithms and user interface based on initial testing feedback.